CG Shops or Seliton: price, couriers and AI
Last updated: 6 November 2026.
CG Shops is a subscription: €144 a year without VAT. Seliton sells a licence with no end date. The Prime plan is €495 without VAT, paid once. Both have cash on delivery, Econt, Speedy and BOX NOW. Seliton has more banks for card payments and a till for a physical shop, and with CG Shops the AI builds the shop from a chat.
Desislava has a small gift shop in Plovdiv and wants to sell online too. She wonders whether to pay every year or buy a licence once. Here are the facts, side by side.
Side by side
We compare each platform's starting plan that takes orders. Prices are without VAT for both.
| CG Shops | Seliton (Prime) | |
|---|---|---|
| Price | €144 a year without VAT (€172.80 with VAT) [1] | €495 without VAT, once, for the licence [2] |
| Monthly fee | None. You pay a year ahead [1] | The price page does not show it clearly [2] |
| Fee on sales | 0% [1] | Not stated for Prime [2] |
| Cash on delivery | Yes, built in [1] | Yes [2] |
| Couriers | Econt, Speedy, BOX NOW and Pigeon Express, built in [5] | Speedy, Econt, BOX NOW, GreenCourier and Evropat [2] |
| Card payments | Stripe [1] | POS terminals of several banks, Borica, ePay, EasyPay, myPOS, PayPal and more [2] |
| AI builds the shop | Yes, from a chat in Bulgarian [5] | No. Seliton AI writes texts for products, categories and SEO [3] |
| AI runs the shop | Yes. You connect your own ChatGPT or Claude with one approval [5] | We did not find it on their pages [3] |
| Free trial | 14 days, no card [1] | 14 days, with a demo shop [4] |
Checked on 6 November 2026. The numbers in brackets are the sources at the end.
Good to know: Seliton's page also shows a discounted price, €396 without VAT, with an offer until 23.10.2026 [2]. The Prime plan is for up to 500 products.
The differences that matter
- Subscription or licence. With CG Shops you pay €144 without VAT every year, with hosting included. With Seliton you pay the licence once. Ask them if there is a monthly fee too, so you can compare the whole year.
- How you start. In CG Shops you describe your shop in a chat and the AI builds it in minutes. In Seliton you pick a theme and add your products, and Seliton AI helps with the texts.
- A physical shop. Seliton has a plan with a till, a warehouse and a link to a cash register. CG Shops is for selling online.
When Seliton is the better choice
- You want to pay for a licence once, instead of a subscription.
- You also have a physical shop and want the till and the warehouse in the same system. That is in the MAXI plan [2].
- You want your bank's POS terminal, Borica or EasyPay.
- You ship with GreenCourier or Evropat.
- You want a platform that has run since 2008 [2].
Frequently asked questions
How much does Seliton cost?
The Prime licence is €495 without VAT, paid once [2]. The price page does not say clearly whether there is a monthly fee too. Ask them before you decide.
Do both have cash on delivery?
Yes. Both include cash on delivery.
Can I try both?
Yes. Both have 14 days free.
Sources
See a mistake? Write to us. We fix it within 2 working days, or take the row out.
Seliton is a trademark of its owner. CG Shops is not affiliated with it.
You can try it today, 14 days free and with no card.